ABOUT
Creative Director.
Brand Strategist.
Relentlessly Curious.
20+ years of proven brand design, strategy, and advertising experience as a creative director and problem solver, I partner with clients and entrepreneurs to ideate, create, and scale brands.
Spanning across all channels and consumer intersections I have worked with numerous Fortune 500 companies and start-ups across a multitude of categories.
Traditionally trained in the world of CPG and now heavily involved in the start-up e-comm space I specialize in creating brand strategies and distinctive brand identity systems that help companies and products scale.
If you're looking for more details on my past experiences go here.
So what’s up with the monkey?
People usually assume it's just a logo. It isn't.
As a junior designer, I earned the nickname "design monkey" because I was constantly tinkering, exploring, and "monkeying" with ideas. Years later, I discovered the Buddhist concept of the monkey mind, a restless mind that's always jumping from one thought to the next.
That description fit me perfectly.
My mind doesn't stop running. It's constantly connecting ideas, questioning assumptions, and exploring new possibilities. Sometimes that's exhausting. More often, it's what makes me a better creative and strategist.
This website is an extension of that mindset. It's a portfolio, a place to write, and a home for the ideas my monkey mind refuses to let go.
Experience
Over 20+ years of experience means I've had the pleasure of working with, laughing with, and creating kickass stuff with some of the most well known brands in the world. Presented in absolutely no order whatsoever...
