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Pickleball University Brand Design

Jan 25, 2023
1 min read

Updated: Aug 14




The Front Page of Pickleball


Work completed at: Badge Design Studio - Creative Director, Designer

Project type: Naming, Brand Design, SEO Optimized Content Creation, Social Media


What started as a lo-fi scrappy experiment to create a new pickleball brand for a content website turned into Pickleball University, a full fledged educational resource with over 100k visitors a month.


Highlights of the first few years of Pickleball University's growth; apparel launch, educational pickleball book creation and design, creation/deployment and follow up report on a 3000+ respondent pickleball participation study.




*We wrote and designed an entire book on how to play pickleball!!!


*Infographic excerpt from the 2022 PBU Pickleball Participation Study

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© 2026 website and design work by Steve Leder. Clients mentioned or represented on this site reflect individual work experiences of Steve Leder, Creative Director & Designer, while employed by other companies and brand consulting firms. All brands and products are properties of their respective owners.

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